You can easily observe it and no need to be you sitting somewhere and apple falling off on head to discover the eureka moment..
So i thought it can be just a probable marketing theory..Here are the observation(in fact i should definitely get zillions of such observations but then marketing research tells us sampling is better than census..so why to search for those many observations to right the hypothesis..)
Story goes like this..simplestlyy simple ..First came the wheel then bullock-carts,horse carts.then horse powered cars..well definitely one observes basic value shifts to premium..
First came basic T-model from ford and then came the audis,mercedes,rolls-royce,etc..again basic changing to some premium stuff..
Similar things are happening on Internet world..in my college days few applications came which said to connect me with my college and school friends..don't remember the name.it s still there..then i guess it should have evolved into Orkut ,Facebook,myspace,linkedin,twitter and others..Also sharing of something changed from basic to premium like photo sharing(flickr,picasa,etc) to music sharing,video sharing (hulu,lala,youtube,last.fm and million others!!) to desktop sharing(rapidsharing,teamviewer,torrents etc..) and many more to come!!
Next wave of developments are said to be in virtualisation of servers or Cloud computing..lets see it rather prepare ourselves to face it. more than sure it will happen!
Interestingly same things should happen in so called Search Engines..Came Google ,yahoo and others!!(with basic search based on Keywords) now the likes of alltop,Kosmix,oneriot is coming ..i am not sure if they are some premium version but they claim so by offering something new proposition in their view..
also the applications like Googlereader,Pipes,Protopage,
pageflakes,netvibes etc etc ..which are applications for aggregating news items from your interested field of search and browsing history and similar other premium parameters..
I guess Internet consumers would decide if they need basic Google or premium stuff for some cost!! time will tell..
Sometimes i get passionate that there is scope for everyone with good idea but it looks so challenging and frustrating at other times!! that how to come out with that unique idea which would look Premium to everyone and one will feel that he was the driver for people to take them from Basic to world of premium..
You would definitely find zillions of such examples for which you have to believe in one philosophy that Apple always falls on the head of who thinks on it rather than eat it:) better not to eat that apple as Newton did and went on write 3 laws of motion and relativity theory !!WOW thanks to that Great Apple !!..oOOps I again mentioned about Steve Jobs!!Anyways you cant hide something which you like..and so it keeps coming out at occasions in some indirect way..
So i thought it can be just a probable marketing theory..Here are the observation(in fact i should definitely get zillions of such observations but then marketing research tells us sampling is better than census..so why to search for those many observations to right the hypothesis..)
Story goes like this..simplestlyy simple ..First came the wheel then bullock-carts,horse carts.then horse powered cars..well definitely one observes basic value shifts to premium..
First came basic T-model from ford and then came the audis,mercedes,rolls-royce,etc..again basic changing to some premium stuff..
Similar things are happening on Internet world..in my college days few applications came which said to connect me with my college and school friends..don't remember the name.it s still there..then i guess it should have evolved into Orkut ,Facebook,myspace,linkedin,twitter and others..Also sharing of something changed from basic to premium like photo sharing(flickr,picasa,etc) to music sharing,video sharing (hulu,lala,youtube,last.fm and million others!!) to desktop sharing(rapidsharing,teamviewer,torrents etc..) and many more to come!!
Next wave of developments are said to be in virtualisation of servers or Cloud computing..lets see it rather prepare ourselves to face it. more than sure it will happen!
Interestingly same things should happen in so called Search Engines..Came Google ,yahoo and others!!(with basic search based on Keywords) now the likes of alltop,Kosmix,oneriot is coming ..i am not sure if they are some premium version but they claim so by offering something new proposition in their view..
also the applications like Googlereader,Pipes,Protopage,
pageflakes,netvibes etc etc ..which are applications for aggregating news items from your interested field of search and browsing history and similar other premium parameters..
I guess Internet consumers would decide if they need basic Google or premium stuff for some cost!! time will tell..
Sometimes i get passionate that there is scope for everyone with good idea but it looks so challenging and frustrating at other times!! that how to come out with that unique idea which would look Premium to everyone and one will feel that he was the driver for people to take them from Basic to world of premium..
You would definitely find zillions of such examples for which you have to believe in one philosophy that Apple always falls on the head of who thinks on it rather than eat it:) better not to eat that apple as Newton did and went on write 3 laws of motion and relativity theory !!WOW thanks to that Great Apple !!..oOOps I again mentioned about Steve Jobs!!Anyways you cant hide something which you like..and so it keeps coming out at occasions in some indirect way..
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