Sunday, February 15, 2009

Big Bang theory of Internet

Probably You would like to bet on that analogy with your friends..if you do that please don't forget to pass on some royalty to me.

Everyone knows how far we have come since the basic evolution of Internet world and Few Bright Stars and discovery of new stars and planet..

Early stars  were found as Microsoft,SUN,IBM..New stars were discovered Google..Then  planets came into pictures like blogs,tech news sites etc who revolved around  few  specific and niche industry and so on..

I doubt we are in stage of discovering Black holes now..which actually absorbs so much of information and probably informations are not coming out from it..I m not sure if Facebook,Myspace Or Twitter should be  seen as Black-holes of Internet Industry but  i guess it's certainly behaving like that.

And with the popularity of these black-hole applications known as social media platforms ,black holes themselves should be seen in positive light and not some demon.

Some would like to argue that these social  media platforms are actually planets where people have started to  live and whole  ecological  system is  under development  .

But  Really we are following  something  similar  of our Universe evolution in the Internet world and  many more galaxies are  to be discovered and many more planets are under  evolution where life can survive .

Just can't stop myself stretching my Imagination more of bringing this analogy..It may look ridiculous but definitely there should be some parallels here in this new world of Internet where people are settling and living than actual real world..so What's Your Say!  

Tuesday, February 3, 2009

Premium comes after basic is seen..Probable Marketing Theory

You can easily observe it and no need to be you sitting somewhere and apple falling off on head to discover the eureka moment..

So i thought it can be just a probable marketing theory..Here are the observation(in fact i should definitely get zillions of such observations but then marketing research tells us sampling is better than census..so why to search for those many observations to right the hypothesis..)

Story goes like this..simplestlyy simple ..First came the wheel then bullock-carts,horse carts.then horse powered cars..well definitely one observes basic value shifts to premium..
First came basic T-model from ford and then came the audis,mercedes,rolls-royce,etc..again basic changing to some premium stuff..

Similar things are happening on Internet world..in my college days few applications came which said to connect me with my college and school friends..don't remember the name.it s still there..then i guess it should have evolved into Orkut ,Facebook,myspace,linkedin,twitter and others..Also sharing of something changed from basic to premium like photo sharing(flickr,picasa,etc) to music sharing,video sharing (hulu,lala,youtube,last.fm and million others!!) to desktop sharing(rapidsharing,teamviewer,torrents etc..) and many more to come!!

Next wave of developments are said to be in virtualisation of servers or Cloud computing..lets see it rather prepare ourselves to face it. more than sure it will happen!

Interestingly same things should happen in so called Search Engines..Came Google ,yahoo and others!!(with basic search based on Keywords) now the likes of alltop,Kosmix,oneriot is coming ..i am not sure if they are some premium version but they claim so by offering something new proposition in their view..

also the applications like Googlereader,Pipes,Protopage,
pageflakes,netvibes etc etc ..which are applications for aggregating news items from your interested field of search and browsing history and similar other premium parameters..

I guess Internet consumers would decide if they need basic Google or premium stuff for some cost!! time will tell..

Sometimes i get passionate that there is scope for everyone with good idea but it looks so challenging and frustrating at other times!! that how to come out with that unique idea which would look Premium to everyone and one will feel that he was the driver for people to take them from Basic to world of premium..

You would definitely find zillions of such examples for which you have to believe in one philosophy that Apple always falls on the head of who thinks on it rather than eat it:) better not to eat that apple as Newton did and went on write 3 laws of motion and relativity theory !!WOW thanks to that Great Apple !!..oOOps I again mentioned about Steve Jobs!!Anyways you cant hide something which you like..and so it keeps coming out at occasions in some indirect way..